When I was out in Santa Fe I visited Michael Kessler, an artist who lives just outside Santa Fe, NM. He came to my opening and I had actually just seen his work on you tube. He is extremely prolific not only with his paintings but with all aspects of his business. His videos are pretty great and he has made a lot of them. Thousands of people view and comment on them on YouTube. Whenever I visit artists I am always inspired. His work is beautiful but it was especially interesting to me to see a vetaran artist who has a pretty good sense of the business side of art. Michael has organized his studio so he can make his art panels, paint on several at the same time, photograph them, and crate and then send his work all without leaving his studio. All of these steps he does himself. I think people in art and businss get in the mindset that they have to hire people to do everything that they are not experienced at doing. I know I do. Michael, however, seems to have adopted a different attitude about the process of making art…he loves EVERY step and wants to do it all himself. As I drove back to Santa Fe I thought about how extroardinary this mindset is and how it can shift the entire way artists, or anyone for that matter, can think about their work. That not one part is better or easier, it’s just all one seamless journey, a highly personal process developed from passionate hard work.. …What I learned or maybe re learned that day was this: The entire process of making art can be as personal and as important as the art itself.
To see Michaels work: http://www.michaelkessler.com/
the founder of Art2Life.
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